CRM Data Analyst
Posted Mar 15
The CRM Operations Associate will build and support the execution of our email-centric multi-channel marketing campaigns working in close partnership with CRM Managers and associates, analysts, and others to optimize campaigns to deliver messages to the right customer, at the right time.
What You’ll Do
- Support day-to-day operations related to cross channel marketing campaigns (email, push, SMS, etc.)
- Translate marketing plans into production ready programs within our ESP (Email Service Provider)
- Build/QA of audiences needed for marketing automation and ad hoc campaigns
- Support the test design and multivariate tests to improve marketing performance.
- Own the ongoing import/export of data appends working cross functionally with the data transport team and an external partner
- Monitor and report on email deliverability working closely with deliverability experts and internal CRM team to optimize inbox placement.
- Work independently or cross-functionally to troubleshoot and resolve technical issues
- Provide critical production support within our ESP following SLA guidelines for campaign turn-around, deliverability, and quality control.
- Contribute to process changes and documentation efforts to improve coordination between cross-functional teams and partners
- Build database processes in support of automation and work with DBA resources to improve automation in existing marketing programs.
- Conduct QA to ensure campaign rollouts move seamlessly into existing marketing operations.
What We’re Looking For
- 14 years of experience in email marketing, campaign management, or digital media/ad operations
- Hands-on experience with email service providers like Oracle (Responsys) Marketing Cloud, Salesforce, etc.
- Analytical mindset with excellent attention to detail
- A willingness to learn and a commitment to thoughtful problem solving
- Knowledge of technologies and processes involved with marketing automation platforms
- Ability to quickly diagnose and troubleshoot emergent issues
- Basic HTML and Intermediate SQL skills preferred.
- Enjoy working in a fast paced, growth driven, time sensitive environment.
- Demonstrated team player
Compensation & Benefits
- The salary band for this position commensurates with experience and performance. Compensation may vary based on factors such as cost of living.
- This position will be eligible for a competitive year end performance bonus & equity package.
- Full medical, dental, vision package to fit your needs
- Flexible vacation policy; work hard and take time when you need it
- Pet discount plans & retirement plan with company match (401K)
Misc Info For This Position:
Remote Mix: 100% Remote
Job Type: Full-Time
Regional Restrictions: USA Only
